| With the myriad of jewelry stores around both | | | | should you look to get a flawless diamond only, as |
| online and offline it can be difficult to make a | | | | personal preference comes into play and |
| decision on where to buy or sell your diamonds. | | | | sometimes flaws add to the character of the |
| It's important to take some time to educate | | | | diamond. |
| yourself on what to look for in a diamond before | | | | Color is another factor to take into consideration |
| buying or selling. | | | | and it refers to the absence or presence of color |
| One thing you must realize when buying or selling | | | | in a white diamond. The less color (or more |
| is that diamonds are measured by weight, so you | | | | "white" a diamond appears) the more fire and |
| will find that not all diamonds with the same carat | | | | brilliance it will have, as a greater amount of light is |
| look similar. If the diamond was cut poorly it will | | | | allowed to pass through than a colored diamond. |
| diminish the value and it will have less fire than an | | | | Thus the less color present, the greater it's value. |
| optimally cut diamond. Sometimes diamonds are | | | | This however doesn't refer to fancy colored |
| cut wide to appear larger, but again it will not | | | | diamonds that can actually be more valuable |
| have the brilliance of a properly cut diamond. | | | | because of their color. These are very rare and |
| Reputable jewelers will be able to show you if the | | | | can come in a variety of colors. |
| table and depth proportions are optimal. There are | | | | So whether you are buying or selling diamonds it |
| also different grading companies such as GIA, IGI, | | | | will benefit you to check around with a few |
| EGL, and others that don't grade equally so for | | | | reputable jewelers before making your decision. |
| the purpose of this article we will stick to the | | | | Look for a jeweler that explains everything in a |
| general qualities to look for when buying or selling | | | | very clear fashion and doesn't rush you into |
| diamonds. | | | | buying or selling prematurely. The extra time you |
| Another thing to consider when buying or selling a | | | | take in the process will allow you to get a better |
| diamond is the clarity. Almost all diamonds have | | | | value when buying a diamond and will help you |
| some flaws, but diamonds that have fewer flaws | | | | ascertain that you are getting a good deal when |
| will fetch a higher price. That isn't to say you | | | | you sell diamonds. |