| o Buy a Diamond Ring: Step by step | | | | purchase diamonds – visit for information |
| Toronto has many jewelry shops ready to cater | | | | on engagement ring places in Toronto. |
| to a gentleman asking that special someone to | | | | 3. Ask questions! - Members of the jewelry |
| spend the rest of their lives together, and in | | | | industry as well as other consumers regularly |
| Toronto, there are many places that will educate | | | | monitor the industry. You will usually have several |
| you on what to buy: | | | | answers back within a few hours from a wide |
| 1. Learn as much as you can about diamonds - | | | | variety of individuals -- from industry experts, to |
| The easiest way is to spend a few minutes | | | | fellow consumers. |
| reading our diamond tutorial and our ring tutorial -- | | | | 4. Learn the price of diamonds - Once you've |
| we feature the most comprehensive and | | | | narrowed down your selection and you've |
| unbiased treatment of diamonds and rings | | | | selected a jeweler, the last remaining task is to |
| available on the web, and we constantly update it | | | | negotiate the best possible price. Just like you |
| to reflect new trends and information. Toronto | | | | wouldn't purchase an automobile without knowing |
| has its fakes and credited stores, you will learn | | | | its factory-invoice cost (from such sources as |
| about the 4 "C's", how to detect fakes, how to | | | | Consumer Reports* or BlueBook*), you should |
| judge cuts, what questions to ask your jeweler, | | | | not purchase a diamond based solely on the |
| how to select a setting, and lots of other | | | | jeweler's stated price. Be sure to visit |
| important topics. An informed consumer is a | | | | engagement ring page. |
| smart consumer. Invest the time and do your | | | | 5. Buy it! - During this process, be sure to |
| research, and you will get the best diamond ring | | | | reference our negotiation tips. And after the |
| for your money. | | | | purchase, come back to our site for information |
| 2. Don't forget about Internet jewelers - The | | | | on care & cleaning. |
| Internet is quickly becoming a popular way to | | | | |